AI Insights · Timothy · July 2022
Top 5 Music and Audio Apps Performance in Mexico Q2 2022
In Q2 2022, the top 5 music and audio apps in Mexico saw varied trends in downloads, revenue, and active users, showcasing dynamic user engagement and monetization.
In Q2 2022, the performance of the top five music and audio apps in Mexico showed diverse trends in downloads, revenue, and active user metrics. Data from Sensor Tower highlights the dynamic nature of these applications on a unified platform.
Apple Music experienced a steady increase in weekly revenue, peaking at approximately $7.8K in the final week of June. Weekly downloads fluctuated, starting at around 17.4K at the beginning of April and ending at roughly 15.7K in late June. The app maintained a stable user base with weekly active users hovering around 84.5K.
StarMaker: Sing Karaoke Songs saw a varied revenue trend, with a notable peak of $6.7K in late May. Weekly downloads started high at around 187.6K in late March but declined to approximately 116.5K by the end of June. Active users also showed a decrease over the quarter, from around 518K to about 439K.
Deezer: Music & Podcast Player demonstrated a strong revenue performance, peaking at about $13.6K in the last week of June. However, weekly downloads saw a downward trend, starting at approximately 30.9K in late March and dropping to around 15K by the end of June. Active users remained relatively stable, with numbers around 956K towards the end of the quarter.
Smule: Karaoke, Sing & Record showed consistent revenue growth, reaching a peak of about $5.8K in the final week of June. Weekly downloads fluctuated but ended strong with around 59.6K in late June. Active users saw significant growth, climbing from approximately 94.3K in late March to around 162.7K by the end of the quarter.
Moises: The Musician's AI App had a notable revenue increase, peaking at about $2.7K in the last week of June. Weekly downloads showed a significant spike in early May, reaching around 59.7K, before stabilizing at roughly 27K by the end of June. Active users saw growth early in the quarter, peaking at around 111K in early May before settling to approximately 81K in late June.
These trends underscore the dynamic engagement and monetization patterns of music and audio apps in Mexico. For more detailed insights, visit Sensor Tower.